Are You a Boomer or ZOOMER ?

There's a totally new pop culture within the Boomer Generation. Boomers who stand apart from the crowd, says gerontologist, Professor David J. Demko, PhD, creator of ZOOMER media (1998).

These new boomers are coloring outside the lines, zigzagging and zooming toward a bright new horizon chock-full of possibilities for reinventing retirement and redefining what it means to be a mature adult in the new millennium.

Are you a BOOMER?
You are if your birthday falls between 1946 and 1964. That birth period defines you as a member of the post-world-war-II baby boom generation. However, birth dates alone don't tell you much about how a person thinks or acts.

Not all Boomers think and act the same. Some Boomers are breaking new ground, re-defining aging and re-inventing retirement. The year 2008 marks the first decade of the ZOOMER generation, a demographic term I coined back in 1998 to define this trend-setting group of Boomers.

Are you a ZOOMER?
The answer is "yes", if your lifestyle includes these ZOOMERtm traits.
A ZOOMER is a baby boomer who also:

• knows the difference between primary (inevitable) and secondary (reversible) aging
• exercises: aerobics (endurance), anaerobics (strength), neurobics (brain power).
• adheres to daily nutritional and caloric needs based on age, gender, and weight.
• orchestrates a support system of companions, close friends, and a confidante.
• enjoys a positive self-concept, and a passion for living life to the fullest.
• engages in sound retirement planning necessary to live an AgeVenturous (full) life.
• serves as a role model for age-peers by serving and advocating for those in need.

Adopting these ZOOMER lifestyle traits can and does deliver substantial benefits of a longer, healthier, and more adventurous life.

Read the results of Dr. Demko's research (1998-2008) that created the ZOOMER brand, and learn how to get healthy, keep active, and stay younger longer. ZOOMER BOOMER (AgeVenture Press, 2009) is available at AMAZON.COM.